Understanding guest needs
Going out to eat is about more than just consuming food. Use Europsychological methods to understand the emotional needs of your guests!
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Scientific foundations...
Consumers and guests make decisions subconsciously. This has been scientifically proven. The Gruppe Nymphenburg has systematised what happens in the brain when we make decisions using the Limibic® Map.
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... translated into practice.
We have put scientific findings into practice! With the Culinary Code and the Culinary Map, which was developed specifically for the catering industry, you can show how to appeal to guests emotionally with ingredients, recipes, presentation and decoration.
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... explained in a practical workshop!
We use neuropsychological methods to explain the emotional needs of your guests! With the Culinary Map, emotional recipe development and innovative menu design are explained in a practical and understandable way and put into practice!
Culinary Code Workshops
Developing suitable recipes
Based on neuropsychological findings, you will find the right products and ingredients and develop your own recipes and presentations.
Creative workshops
Theoretical principles and ideas are not enough: we show you how to put what you have learned into practice!
